Gabi Yoon
About Gabi Yoon
Gabi Yoon is a Business Development Manager at AppTweak in Seoul, South Korea, where she has worked since 2022. She specializes in optimizing user experiences for Korean app publishers and focuses on localizing B2B marketing to enhance AppTweak's presence in the Korean market.
Work at AppTweak
Gabi Yoon has served as the Business Development Manager at AppTweak since 2022. In this role, she focuses on optimizing the user experience for Korean app publishers by utilizing AppTweak's tools. She is responsible for localizing B2B marketing and sales activities to enhance AppTweak's presence in the Korean market. Gabi played a key role in the launch of AppTweak's Korean office and advocates for design thinking in digital marketing strategies.
Previous Experience at S-Core
Before joining AppTweak, Gabi Yoon worked at S-Core as a Consumer Intelligence & Marketing Strategy Consultant from 2021 to 2022. During her seven-month tenure, she was responsible for optimizing local customer journey touchpoints for inbound leads in the Korean market. This role allowed her to gain insights into consumer behavior and marketing strategies relevant to the region.
Experience at Asiance
Gabi Yoon has a background in business development and digital strategy from her time at Asiance. She worked as a Business Development Specialist from 2019 to 2020 and later as a Digital Strategy Consultant / Team Lead from 2020 to 2021. In these roles, she contributed to various projects that focused on enhancing digital marketing strategies and business growth.
Education and Expertise
Gabi Yoon holds a Master of Business Administration (MBA) from SKK GSB Sungkyunkwan University, which she completed from 2017 to 2019. Additionally, she studied at the University of California, Irvine - The Paul Merage School of Business for another MBA from 2018 to 2019. Earlier, she earned a degree in Design Management International from the University of Applied Sciences Lucerne from 2013 to 2016. Her educational background supports her expertise in digital transformation, e-commerce, and the metaverse.