Carole Smith (Neal), Pmp

Marketing Director / Chair Diversity, Equity, And Inclusion Council @ Aquent

About Carole Smith (Neal), Pmp

Carole Smith (Neal) is a Marketing Director and Chair of the Diversity, Equity, and Inclusion Council at Aquent, where she has developed a comprehensive DEI program. She has extensive experience in marketing and leadership roles across various organizations, including Verizon and Loyola Marymount University, and holds multiple degrees and certifications in business and diversity.

Current Role at Aquent

Carole Smith currently serves as the Marketing Director and Chair of the Diversity, Equity, and Inclusion (DEI) Council at Aquent. She has held this position since 2021, contributing to the strategic direction of the organization in the Washington DC-Baltimore Area. In her role, she has developed a comprehensive DEI program that includes training, employee resource groups, speaker series, and employee forums. She also chaired a DEI task force that successfully launched a social justice campaign, raising $100,000 in donations.

Previous Experience at Aquent

Prior to her current role, Carole Smith worked at Aquent as the Marketing Director and Chair of the DEI Taskforce from 2019 to 2021. She also served as Interim CMO and Chair of the DEI Council for six months in 2021. During her tenure, she focused on enhancing diversity and inclusion initiatives within the organization, contributing to a more equitable workplace.

Professional Background

Carole Smith has extensive experience in marketing and strategic roles across various organizations. She worked at Verizon in multiple capacities, including Head of Digital Marketing, Global Product Marketing, and Product Launch Strategy. Her career spans over a decade, with significant contributions to marketing communications and branding. Additionally, she served as Regional Strategic Accounts Director at MCI Telecommunications Corporation.

Education and Expertise

Carole Smith holds a dual degree in Business with a concentration in Finance and French from Hood College. She furthered her education by obtaining an MBA from UCLA Anderson School of Management. Additionally, she has earned eCornell graduate level certificates in diversity & inclusion and digital marketing. She also studied at the University of Strasbourg and the African American Board Leadership Institute, where she achieved a certificate in Board Governance.

Teaching and Speaking Engagements

Since 2018, Carole Smith has been an Adjunct Professor and Guest Lecturer at Loyola Marymount University, sharing her knowledge and expertise with students. She frequently speaks on topics such as big data, social media, technology, and board service, engaging diverse audiences and contributing to discussions on these subjects.

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