James Coleman
About James Coleman
James Coleman is a graphic designer with over 16 years of experience, currently working at Aquent and Del Mar Fairgrounds. He specializes in branding programs, marketing campaigns, and the production of print and digital assets.
Work at Aquent
James Coleman has been employed at Aquent as a Graphic Designer since 2008. Over his 16 years at the company, he has contributed to various projects, including the development of branding programs for beverage competitions and festivals. His responsibilities include creating logos, digital assets, and promotional materials tailored for grocery outlets. Coleman's role at Aquent has allowed him to leverage his skills in graphic design to enhance brand visibility and engagement.
Current Role at Del Mar Fairgrounds
In addition to his position at Aquent, James Coleman has served as a Senior Graphic Designer at Del Mar Fairgrounds since 2008. His work involves conceptualizing and designing national tournament catalogues and souvenir programs, which encompass both print and digital assets. Coleman is responsible for overseeing the creation and maintenance of corporate branding for the facility, producing sales kits, onsite banners, and digital advertisements for various publications.
Education and Expertise
James Coleman studied at Palomar College, where he earned certificates in Graphic Communications with an emphasis on Production and Electronic Publishing from 2006 to 2008. His education provided him with a strong foundation in graphic design principles and practices, which he has applied throughout his career. Coleman's expertise encompasses various aspects of graphic design, including branding, digital asset creation, and print production.
Branding and Marketing Contributions
Throughout his career, James Coleman has developed branding programs for multiple beverage competitions and festivals. He has played a key role in establishing the brand identity theme for the annual San Diego County Fair marketing campaign, which utilizes multiple advertising platforms. His work in creating logos and promotional materials has contributed to the overall marketing strategy for these events.
Production and Quality Assurance Experience
James Coleman possesses experience in proofing, press checks, and maintaining communication with print houses to ensure quality production. His attention to detail in these processes supports the successful execution of graphic design projects, ensuring that the final outputs meet the required standards and specifications.