Katie O'donnell
About Katie O'donnell
Katie O'Donnell is a Social Media Manager with extensive experience in public relations and digital marketing. She has worked for various organizations, including Delta Zeta Sorority and Aquent, and holds a Bachelor's degree in Public Relations from The University of Alabama.
Work at Aquent
Katie O'Donnell has been employed at Aquent as a Social Media Manager since 2021. In this role, she operates remotely and has accumulated three years of experience in managing social media operations. Her responsibilities include developing and implementing social media strategies that align with brand goals and engage target audiences.
Previous Experience at Delta Zeta Sorority
Katie O'Donnell has held multiple positions at Delta Zeta Sorority. She served as the Director of Video Production from 2018 to 2019 for nine months and later as the Co-Director of Video Production from 2017 to 2018 for eight months. Additionally, she worked as the Director of Public Relations & Marketing from 2017 to 2019 for two years and as a Social Media & Marketing Advisor from 2021 to 2024 for three years.
Education and Expertise
Katie O'Donnell studied at The University of Alabama, where she earned a Bachelor's degree in Public Relations. Her educational background has equipped her with the skills necessary for her career in social media management and public relations. She also attended Cardinal Mooney Catholic High School.
Public Relations Experience
Katie O'Donnell has a strong background in public relations, having worked in various roles that enhance brand image through strategic communication efforts. She served as a Public Relations Intern at Megan LaRussa in 2019 for three months and as a Public Relations Event Coordinator at Alabama Credit Union in 2018 for three months. Additionally, she worked as a Social Media & Public Relations Coordinator at Brand Institute from 2019 to 2020 for eleven months.
Social Media Strategy and Campaigns
Katie O'Donnell specializes in crafting compelling digital marketing campaigns that enhance brand visibility and engagement. She has experience in utilizing social media analytics to optimize content performance and drive audience growth. Her previous roles, including as a Social Media Strategist at Tervis from 2020 to 2021 for one year, have further developed her expertise in this area.