Atefeh Khosravi
About Atefeh Khosravi
Atefeh Khosravi serves as the Category Marketing Manager for Luminarc and CDA brands at ARC International, where she has worked since 2011. She has a background in English Language and Literature and has held various marketing roles at Samsung Electronics prior to her current position.
Work at ARC International
Atefeh Khosravi has been employed at ARC International since 2011, currently serving as the Category Marketing Manager for Luminarc and CDA brands. In this role, she is responsible for proposing the overall brand strategy and has developed integrated marketing communication plans that have contributed to the growth of these brands in the region. Her leadership includes managing a team that consists of a category assistant and a graphic designer, ensuring effective execution of marketing initiatives.
Previous Experience at Samsung Electronics
Prior to her tenure at ARC International, Atefeh Khosravi worked at Samsung Electronics in various roles. She served as Division Manager for Electronic Digital Appliances from 2006 to 2009, and as Marketing Manager for the same division from 2004 to 2006. Additionally, she began her career at Samsung as a Marketing Assistant in 2003, where she supported multiple divisions, including Home Appliances and IT & Mobile Phones. Her experience at Samsung provided her with a strong foundation in marketing and brand management.
Education in English Language and Literature
Atefeh Khosravi earned her Bachelor of Science degree in English Language and Literature from Daneshgahe Tabriz, where she studied from 1999 to 2003. This educational background has equipped her with strong communication skills, which are essential in her marketing roles. Her understanding of language and literature enhances her ability to develop effective marketing strategies and engage with diverse audiences.
Marketing Expertise and Brand Strategy
Atefeh Khosravi possesses extensive expertise in marketing, particularly in the consumer goods sector. Her role as Category Marketing Manager involves proposing and implementing brand strategies for Luminarc and CDA brands. She has a proven track record of developing integrated marketing communication plans that drive brand growth. Her strategic approach to marketing has been instrumental in enhancing the visibility and market presence of the brands she manages.