Isa Wileen
About Isa Wileen
Isa Wileen is a Regional Sales Manager for FMCG in the Nordic and Baltic countries, currently working at Arc since 2016. With a background in economics and extensive experience in brand management and international business development, Wileen specializes in enhancing wine experiences and growing market presence in the Nordic markets.
Current Role at Arc
Isa Wileen serves as the Regional Sales Manager for FMCG in the Nordic and Baltic countries at Arc. She has held this position since 2016, working from both Arques, France, and Stockholm, Sweden. In this role, she focuses on developing new business opportunities within the FMCG sector, emphasizing value creation and growth in the market.
Previous Experience in FMCG and Brand Management
Prior to her current role, Isa Wileen worked at Altia Corporation as the Regional Partner Director from 2012 to 2015 in Stockholm, Sweden. She also held the position of Senior Brand Manager for Wine at Bibendum Sweden AB from 2007 to 2012. In these roles, she specialized in brand management and market development within the FMCG sector.
Educational Background
Isa Wileen has a diverse educational background. She studied at Mälardalen University, earning a Bachelor of Science in Economics with a focus on International Marketing from 1989 to 1991. She also attended Stockholm University, where she studied National Economics and the History of Economics for one year in 1995. Additionally, she completed a Professional Diploma in Digital Marketing at IHM Business School. Her early education includes a 12-year tenure at Franska Skolan Ecole Française.
Expertise in Wine and Glassware
Isa Wileen possesses expertise in enhancing wine experiences through the selection of appropriate wine glasses. She has a keen interest in French glassware and tabletop products, which aligns with her background in brand management and marketing within the wine sector.
Career Development and International Business
Isa Wileen has a strong focus on introducing, establishing, and growing international business in the Nordic markets. Her career includes experience as a Junior Product Manager at Swatch Ltd. from 1992 to 1994 in Biel, Switzerland, where she began her journey in product management and marketing.