Holly Charlesworth
About Holly Charlesworth
Holly Charlesworth is a Senior Business To Business Marketing Professional at Arup, with extensive experience in strategic marketing and business development across various companies in the United Kingdom and the United States.
Title
Holly Charlesworth is a Senior Business To Business Marketing Professional, Professional Services, currently working at Arup.
Current Position at Arup
Holly Charlesworth has been with Arup since 2013, where she serves as a Senior Business To Business Marketing Professional, Professional Services. Based in London, she has made significant contributions by creating a strategic marketing framework and high-level value propositions for Arup’s global management consulting business. She developed a comprehensive three-year strategic marketing plan and set up a worldwide marketing steering group for management consulting. Additionally, she has led Arup's UKMEA Consulting Marketing & Business Development team as maternity cover and served as the strategic marketing lead for the UKMEA management consulting business.
Previous Roles at Inspiring Business Performance
Before joining Arup, Holly Charlesworth held positions at Inspiring Business Performance. She served as the Business Development Director from 2012 to 2013 and as a Strategic Marketing Consultant from 2011 to 2012. During her tenure, she was involved in key business development and strategic marketing projects in Greater London.
Past Experience in Marketing
Holly Charlesworth's career includes significant roles in various organizations. She worked with Great Western Enterprise as a Senior Marketing Manager in 2008, subsequently becoming the Head of Marketing at Business West until 2010. Before that, she was a Marketing Manager with Great Western Enterprise (Holdings) Ltd. from 2003 to 2008. Her global experience includes a Marketing Manager role at Mccloskey Coal (CERA/IHS Group) in the United States. Earlier in her career, she held marketing roles at Redsky Research and JLT Group.
Education and Expertise
Holly Charlesworth studied at the Chartered Institute of Marketing, obtaining a qualification in Marketing, Business Management, and Business in 2003-2004. Her educational background has equipped her with extensive marketing knowledge and skills applied across different roles and industries throughout her career.