Heather Ezelle
About Heather Ezelle
Heather Ezelle is a Senior Product Manager, Digital Engagement at Asurion with extensive experience in marketing automation, customer marketing, and sales enablement.
Title: Senior Product Manager, Digital Engagement
Heather Ezelle has been serving as the Senior Product Manager for Digital Engagement at Asurion since 2021. In this role, she oversees digital engagement initiatives, working from Nashville, Tennessee. Her responsibilities include managing product development and execution strategies to enhance user interaction across digital platforms.
Employment History at Osborn Barr Paramore (OBP)
Before joining Asurion, Heather Ezelle worked as the Director of Marketing Automation at Osborn Barr Paramore (OBP) from 2020 to 2021. Based in Nashville, Tennessee, she managed marketing automation efforts, focusing on enhancing client engagement and streamlining marketing processes.
Educational Background at Tennessee Technological University
Heather Ezelle attended Tennessee Technological University from 2007 to 2011, where she earned a Bachelor of Arts degree in International Business & Cultures. Her academic background provided her with foundational knowledge in business practices and cultural insights, preparing her for a multifaceted career in marketing and product management.
Career at Eventbrite
Heather Ezelle has held multiple roles at Eventbrite, including Field Marketing Manager (2017-2018), Program Manager for Customer Marketing (2018-2019), and Senior Program Manager for Customer Marketing (2019-2020). During her tenure, she contributed to various marketing programs, focusing on customer engagement and field marketing initiatives.
Expertise in Multichannel Nurture and Business-Driven Data Analysis
Heather possesses significant expertise in multichannel nurture strategies and business-driven data analysis. She has developed new programs and processes that have enhanced cross-functional relationships and boosted productivity, particularly within SaaS organizations. Her insights have driven conversion optimization and seamless sales and marketing integration.