Julie Hendren
About Julie Hendren
Julie Hendren is a Partner Marketing Manager at Asurion, with a background in marketing and customer development from her previous roles at PepsiCo and the University of Tennessee.
Title
Julie Hendren is a Partner Marketing Manager at Asurion, a role she has held since 2021.
Current Role at Asurion
As a Partner Marketing Manager at Asurion, Julie Hendren is responsible for developing and executing strategic go-to-market plans informed by current industry standards and emerging trends. She actively collaborates with various internal teams to ensure successful project completion. Her role also involves regular evaluation and maintenance of marketing plans and budgets to ensure both growth and regulatory compliance. Additionally, she manages multiple projects and timelines across different clients.
Career at PepsiCo
Julie Hendren has extensive experience with PepsiCo, where she held multiple positions. From 2018 to 2021, she worked as a Marketing Assistant Analyst in the United States. Prior to that, she served as a Customer Development Manager from 2016 to 2018 and as an Energy Sales Representative from 2015 to 2016. Additionally, she briefly held the role of Sales and Customer Relationship Associate in 2015.
Previous Roles at University of Tennessee
Julie's early career included various roles at the University of Tennessee. In 2014, she was an Event Management Intern in Knoxville, TN, an Orientation Summer Conference Assistant, and a Marketer for the Central Programming Council. She also served as an Office Assistant and President of the Humes Hall Residence Association from 2011 to 2014, as well as a Desk Assistant in Humes Hall Residence Hall.
Education and Expertise
Julie Hendren holds a Bachelor of Business Administration (BBA) in Marketing/Marketing Management, General, from the University of Tennessee-Knoxville. She studied there from 2010 to 2014. Her educational background has equipped her with comprehensive knowledge and skills in marketing and business management, preparing her for a successful career in various marketing roles.