張哲偉
About 張哲偉
Zhang Zhiwei serves as the Country Product Manager at ASUS in Peru, where he has successfully increased the notebook market share from 9% in 2018 to 15% in 2021. He has a background in finance and has executed significant marketing campaigns while collaborating with major technology companies.
Work at ASUS
Currently serving as the Country Product Manager at ASUS in Peru, Zhang Zhewei has been in this role since 2018. He has played a significant role in increasing the notebook market share in Peru from 9% in 2018 to 15% in 2021. His responsibilities include expanding product lines, such as commercial and AIO products, and launching a 2-in-1 E-shop. He also executed marketing campaigns at major events, including MasGamer, which attracted 30,000 participants.
Education and Expertise
Zhang Zhewei earned a Bachelor of Business Administration (B.B.A.) degree with a focus on Finance from James Madison University, where he studied from 2011 to 2015. Prior to this, he completed the International Baccalaureate program at the International School of Florence, achieving his High School Diploma from 2008 to 2011. His educational background supports his expertise in product management and marketing strategies.
Background
Before his current position at ASUS in Peru, Zhang Zhewei worked as a Sales Manager and Country Product Manager at ASUS in Myanmar from 2017 to 2018. His experience in different markets has contributed to his understanding of regional dynamics and consumer behavior, enhancing his effectiveness in product management and marketing.
Achievements
Zhang Zhewei has achieved notable growth in the gaming market share in Peru, increasing it from 18% in 2018 to 27% in 2021. He coordinated cross-departmental efforts to implement business strategy plans using the OKR (Objective, Key Result) methodology. His leadership in product launch events, including the UX580 dual screen media event, showcased his ability to engage with media and stakeholders effectively.