Bonnie Yi Hsin Hsieh
About Bonnie Yi Hsin Hsieh
Bonnie Yi Hsin Hsieh is a Product Manager at ASUS, specializing in the management of RTX 3060 Ti and 3060 graphics cards. She holds a Technology Management Certificate from UC Santa Barbara and has experience in marketing strategies for international brands.
Work at ASUS
Bonnie Yi Hsin Hsieh has been employed at ASUS as a Product Manager since 2020. In this role, she manages product lines specifically for the RTX 3060 Ti and 3060 graphics cards. Her responsibilities include overseeing product development and executing marketing strategies to enhance brand visibility and product performance in the competitive graphics card market.
Education and Expertise
Bonnie holds a Bachelor of Arts (B.A.) in Foreign Languages and Literatures from National Taiwan University, where she studied from 2013 to 2018. Additionally, she participated in the Education Abroad Program and Technology Management Program at UC Santa Barbara from 2017 to 2018, earning a Technology Management Certificate. This educational background has equipped her with the skills necessary for her roles in product management and marketing.
Background
Before joining ASUS, Bonnie worked at KKBOX Inc. as a Campus Ambassador in 2017 for six months in Taipei, Taiwan. She also served as the Deputy Director of the Marketing & Public Relations Section for the DFLL Graduation Performance at National Taiwan University in 2016. These positions provided her with foundational experience in marketing and public relations.
Marketing and Public Relations Experience
Bonnie Yi Hsin Hsieh has a strong background in executing marketing strategies and public relations plans for high-profile international brands. Her proficiency in event execution has contributed to building brand awareness and maintaining a positive reputation for the products she manages. This experience is integral to her current role at ASUS.