Brisco Soman
About Brisco Soman
Brisco Soman is a Regional Sales professional with over 18 years of experience in the Middle East IT products and solutions sector. He has held various roles in sales and marketing at companies such as HP, Tech Data ME, Acer, and Belkin International, and currently works at ASUS.
Current Role at ASUS
Brisco Soman has been serving as Regional Sales at ASUS since 2020. In this role, he focuses on driving sales initiatives and developing strategies to enhance market presence in the United Arab Emirates. His responsibilities include managing regional sales operations and fostering relationships with key stakeholders to achieve business objectives.
Previous Experience in Sales and Management
Brisco Soman has accumulated over 18 years of experience in the IT products and solutions sector within the Middle East. He previously held positions at various companies, including HP as Partner Manager from 2018 to 2020, and at Belkin International as Sales Manager for Distribution, Retail, and SMB in the MEA region from 2014 to 2017. His career also includes roles at Acer and Tech Data ME, where he developed expertise in sales account management and product management.
Educational Background
Brisco Soman holds a Bachelor of Science degree in Physics from Fatima Mata College, which he attended from 1992 to 1995. He also completed his Pre-Degree in Science at Mar Ivanios College from 1990 to 1992. Additionally, he earned an MBA in Marketing from the School of Management, studying from 1995 to 1997. His educational background supports his extensive career in sales and marketing.
Expertise in Business Development
Brisco Soman specializes in business development, channel management, corporate sales, retail, and key account management. His experience spans various business verticals, allowing him to effectively navigate the complexities of the IT industry. His strong background in both sales and marketing enables him to achieve qualitative results in his professional endeavors.