Chi Hsuan (Sam) Huang
About Chi Hsuan (Sam) Huang
Chi Hsuan (Sam) Huang is a Country Product Manager at ASUS, specializing in consumer products. He has a background in data analysis and marketing, with significant achievements in increasing market share for ASUS laptops in India.
Current Role at ASUS
Chi Hsuan (Sam) Huang serves as the Country Product Manager for Consumer at ASUS since 2020. In this role, he focuses on managing product strategies and market performance for consumer electronics within the Indian market. His responsibilities include analyzing market trends, developing marketing strategies, and collaborating with cross-functional teams to enhance product offerings.
Previous Experience at ASUS
Prior to his current position, Huang worked as the Country Product Manager - Commercial at ASUS from 2018 to 2020. During this tenure, he contributed to the company's commercial product strategies in India. His efforts in this role laid the groundwork for his subsequent achievements in the consumer segment.
Experience at COLORGY and Yahoo
Huang's career began with a role as a Data Analyst and Marketing Intern at COLORGY from 2017 to 2018 in Taipei. He also gained experience as a Telescope Marketing Intern at Yahoo from 2015 to 2016. These positions provided him with foundational skills in data analysis and marketing, which he later applied in his roles at ASUS.
Educational Background
Huang earned his Bachelor's degree in Computer Science from National Taiwan University, where he studied from 2013 to 2017. This educational background equipped him with technical knowledge and analytical skills that have been beneficial in his career in product management and marketing.
Achievements in Market Growth
Huang has played a significant role in increasing ASUS's market share in India. He successfully boosted the laptop market share on Flipkart from 12% to 20%. Additionally, he increased the consumer laptop market share from 10% to 15%, achieving a 75% year-over-year growth. His strategic initiatives also led to doubling the sales volume of ASUS Zenbook laptops and achieving a 20% market share in the premium segment.