Daniela Idi
About Daniela Idi
Daniela Idi serves as the EMEA Marketing Director for the Smartphone Business at ASUS and has held the position of EMEA Gaming and Territory Marketing Director at Lenovo since 2020. She possesses expertise in pricing strategy and market analysis, with a strong background in both the luxury business and information technology sectors.
Work at ASUS
Daniela Idi has served as the EMEA Marketing Director for the Smartphone Business at ASUS since 2018. In this role, she has been responsible for overseeing marketing strategies and initiatives across the EMEA region. Her tenure at ASUS has spanned six years, during which she has contributed to the brand's positioning and growth in the competitive smartphone market.
Current Role at Lenovo
In addition to her position at ASUS, Daniela Idi has been the EMEA Gaming and Territory Marketing Director at Lenovo since 2020. Based in Italy, she has held this role for four years, focusing on marketing strategies specific to gaming and territory management within the EMEA region. Her dual roles highlight her extensive expertise in marketing across different sectors.
Education and Expertise
Daniela Idi studied at L.S. G. Bruno from 1992 to 1997, completing a five-year program. She then attended Università Bocconi, where she achieved a Bachelor's degree from 1997 to 2001. Her educational background provides a strong foundation for her expertise in pricing strategy and market analysis, which she applies in her marketing roles.
Background in Luxury and IT Industries
Daniela Idi has a strong background in both the luxury business and information technology industries. Her experience in marketing management within the luxury goods sector has equipped her with unique insights and skills that she leverages in her current roles. This diverse background enhances her ability to navigate the complexities of marketing in different market segments.
Proven Track Record in Marketing Management
Daniela Idi has a proven track record in marketing management, particularly within the luxury goods sector. Her experience has allowed her to develop effective marketing strategies that resonate with target audiences. This expertise is evident in her current leadership roles, where she applies her knowledge to drive brand success.