Elena Dang
About Elena Dang
Elena Dang is a Senior Country Product Manager at ASUS, where she has worked since 2019. She has extensive experience in product management and marketing, having previously held positions at Elite Technology Jsc. and Phuong Nam Cultural Corp.
Work at ASUS
Elena Dang has been serving as the Senior Country Product Manager at ASUS since 2019. In this role, she is responsible for developing and controlling the budget for ASUS in Vietnam. She conducts business trips across various regions to engage with customers and support distribution channels. Elena plays a key role in building and maintaining strong relationships with distribution partners. Her responsibilities also include strategic consulting, focusing on business plan and sales strategy development, as well as conducting competitor analysis on pricing and service quality within the same product line.
Previous Experience
Before her current position at ASUS, Elena held several roles that contributed to her expertise in product management and marketing. She worked at Elite Technology Jsc. as a Product Manager for 11 months in 2014-2015. Prior to that, she was the Brand Marketing Manager at Phuong Nam Cultural Corp. (PNC) from 2011 to 2014. Additionally, she served as a Senior Marketing Consultant at ASUS from 2015 to 2019, where she further developed her skills in marketing and product strategy.
Education and Expertise
Elena Dang holds a Master of Business Administration (M.B.A.) from HUFLIT University, where she studied Economics from 2014 to 2016. She also earned an Engineer’s Degree in Information Technology from the same university, completing her studies from 2007 to 2011. Her educational background provides a strong foundation for her roles in product management and marketing, equipping her with the necessary skills to analyze market trends and develop effective business strategies.
Skills and Responsibilities
In her role at ASUS, Elena is responsible for evaluating training needs for merchandisers based on field research. She proposes suitable training programs to enhance the effectiveness of the sales team. Her strategic focus includes developing business plans and sales strategies, as well as conducting competitor analysis to ensure ASUS remains competitive in the market. Her ability to engage with customers and support distribution channels is crucial for the company's success in Vietnam.