Francisco Miranda
About Francisco Miranda
Francisco Miranda is the Marketing Director at Asus México, where he has worked since 2017. He has extensive experience in marketing and communications, having held various roles in prominent companies and developed a reputation for creating effective marketing strategies.
Current Role at ASUS
Francisco Miranda serves as the Marketing Director at Asus México, a position he has held since 2019. He has been with the company for a total of seven years, having previously worked as the Senior Marketing & Communications Lead since 2017. In his current role, he is responsible for overseeing marketing strategies and initiatives that align with the company's objectives in the Mexico City Area.
Previous Experience in Marketing
Prior to his current position, Francisco Miranda held various marketing roles. He worked at PRIMER NIVEL GROUP as Account Services for nine months in 2012 and served as a Digital & Product Marketing Specialist at Asus México from 2014 to 2017. His experience also includes roles at Guateque/Hanneder&Maul Group and Leo Burnett, where he contributed to account services and project management.
Educational Background
Francisco Miranda has a comprehensive educational background in marketing and finance. He earned a Bachelor's degree in Marketing from Universidad Tecnológica de México and a Bachelor's degree in Accounting and Finance from Universidad Nacional Autónoma de México. Additionally, he completed postgraduate studies in Marketing at Universidad Tecnológica de México and Sales and Marketing at Universidad Nacional Autónoma de México.
Skills and Expertise
Francisco Miranda is known for his expertise in creating impactful 360 marketing strategies, particularly on limited budgets. He has extensive experience in media buying, public relations, and digital marketing. His strong focus on business development and management of digital creative projects complements his deep understanding of both BTL (Below The Line) and ATL (Above The Line) marketing strategies.
Professional Development
Throughout his career, Francisco Miranda has pursued various professional development opportunities. He obtained a Diploma in BTL and Digital Marketing from Tecnológico de Monterrey in 2012. His commitment to continuous learning is evident in his diverse educational qualifications and the roles he has undertaken across different marketing sectors.