Katherine Yao
About Katherine Yao
Katherine Yao is a Product Manager at ASUS in Taipei, Taiwan, where she has worked since 2018. She has experience in collaborating with software vendors and showcasing product features, and previously worked as a Marketing Specialist at GIGABYTE.
Work at ASUS
Katherine Yao has been serving as a Product Manager at ASUS since 2018. In her role, she collaborates with software vendors to develop exclusive gaming software tailored for ASUS products. Katherine works alongside colleagues from various countries to effectively showcase the key selling points (KSP) of their products, contributing to the company's global marketing efforts.
Previous Experience at GIGABYTE
Before joining ASUS, Katherine Yao worked at GIGABYTE as a Marketing Specialist from 2017 to 2018. During her tenure, she created engaging PowerPoint presentations that successfully captured the attention of large audiences. Her role involved organizing significant IT events and presenting new products to various media outlets, enhancing GIGABYTE's visibility in the market.
Education and Expertise
Katherine Yao holds a Master of Science (MSc) degree in Marketing from Coventry University. Her educational background has equipped her with the knowledge and skills necessary for her roles in product management and marketing, allowing her to effectively contribute to her teams and the broader technology industry.
Event Organization and Media Engagement
Katherine has organized iconic IT events where she presented new products to several media outlets. This experience has allowed her to develop strong communication skills and an understanding of how to engage with both the media and the public, further enhancing her capabilities in product marketing.