Lizzy Li
About Lizzy Li
Lizzy Li serves as the Marketing Manager of Southern China at Asus, where she has worked since 2008. With a background in channel market structure and operations, she has extensive experience in retail market engagement and e-commerce.
Work at ASUS
Lizzy Li has been employed at ASUS since 2006, initially serving as a Marketing Specialist for Southern China until 2008. She transitioned to the role of Marketing Manager of Southern China in 2008 and has held this position for 16 years. In her current role, she oversees marketing strategies and initiatives in Taipei, Taiwan, focusing on enhancing retail market engagement and e-commerce operations.
Education and Expertise
Lizzy Li studied at Tianjin University, where she earned a Bachelor of Business Administration degree in Commerce from 2002 to 2006. Her academic background supports her extensive experience in channel market structure and operations, particularly in the retail and e-commerce sectors.
Background
Before her tenure at ASUS, Lizzy Li completed her education at Zhaoqing Middle School. Her career in marketing began at ASUS, where she developed her skills and knowledge in various marketing functions, leading to her current managerial position.
Achievements
In her role as Marketing Manager, Lizzy Li has managed the brand image and visual identity for over 500 retail stores in Southern China. She has planned and coordinated both Above The Line (ATL) and Below The Line (BTL) marketing activities across multiple channels. Additionally, she has led product launches and promotional displays, including exhibitions and related meetings, while also being responsible for training and assessing marketing staff as a team leader.