Nicolas Barrero
About Nicolas Barrero
Nicolas Barrero is the Country Product Manager Leader at Asus, where he has worked since 2016. He has a background in electronics engineering and marketing, with previous roles at Asus that include Key Account Manager and Country Product Manager.
Current Role at ASUS
Nicolas Barrero serves as the Country Product Manager Leader at ASUS, a position he has held since 2016. In this role, he is responsible for planning and executing the go-to-market strategy for all ASUS products in Taiwan. His leadership focuses on enhancing brand positioning and market presence. He has been instrumental in developing comprehensive marketing plans that encompass product, price, promotion, and place.
Previous Experience at ASUS
Nicolas Barrero has a substantial history with ASUS, having worked in various roles from 2012 to 2016. He began as a Sales Engineer for six months, followed by a two-year tenure as Key Account Manager Retail. He then transitioned to the role of Country Product Manager for notebooks, where he worked for four years. During his time in these positions, he contributed to significant market share growth for ASUS in Colombia.
Education and Expertise
Nicolas Barrero holds an Associate's degree in Marketing from Université Pierre Mendès - France (Grenoble II), which he completed in 2011. He also earned a degree in Electronics Engineering from Universidad Nacional De Colombia, where he studied from 2006 to 2011. His educational background provides him with a unique combination of technical expertise in electronics and commercial acumen in marketing and sales.
Professional Networking
Nicolas Barrero maintains a strong interest in professional networking. He actively engages with former classmates and colleagues to foster connections within the industry. This focus on networking supports his career development and enhances collaborative opportunities within the field.