Niharika Sangani
About Niharika Sangani
Niharika Sangani is a Digital Marketing Manager at ASUS, with a background in marketing and computer engineering. She has extensive experience in social media marketing and performance media, and actively conducts training sessions for aspiring digital marketers.
Digital Marketing Manager at ASUS
Niharika Sangani currently holds the position of Digital Marketing Manager at ASUS, where she has been employed since 2022. In this role, she focuses on developing and implementing digital marketing strategies to enhance brand visibility and engagement. Her responsibilities include overseeing various digital marketing initiatives and collaborating with internal teams to optimize user experience.
Previous Experience at ASUS
Before her current role, Niharika worked at ASUS as an Assistant Manager in Social Media Marketing for the PC and Gaming divisions from 2019 to 2022. During her tenure, she was responsible for managing social media campaigns and enhancing the brand's online presence. This experience provided her with a solid foundation in digital marketing within the technology sector.
Education and Expertise in Marketing
Niharika Sangani earned a Postgraduate Degree in Marketing from SVKM's Narsee Monjee Institute of Management Studies (NMIMS) from 2020 to 2022. She also holds a Bachelor of Engineering in Computer Engineering from K. J. Somaiya Institute of Technology, completed in 2014. Additionally, she obtained a High School Diploma in Computer Engineering from K.J.Somaiya College of Polytechnic from 2008 to 2011.
Career Background in Digital Marketing
Niharika has a diverse background in digital marketing, having worked in various roles prior to her current position. She served as a Supervisor in Performance Media Marketing at Omnicom Media Group from 2018 to 2019 and as a Digital Marketing Lead at Swicons Consultancy Services Pvt. Ltd. from 2014 to 2016. She also gained experience as an Associate in Key Accounts at Performics.Convonix from 2016 to 2018.
Training and Thought Leadership in Digital Marketing
In addition to her professional roles, Niharika conducts training sessions for individuals aspiring to start a career in digital marketing. She actively evaluates emerging technologies to provide insights and thought leadership on their adoption, showcasing her commitment to staying current in the rapidly evolving digital landscape.