Ophelia Chu
About Ophelia Chu
Ophelia Chu is a Project Manager at ASUS in Taipei City, Taiwan, with over seven years of experience. She played a significant role in the development of the Zenfone 6 and Zenfone 7, both of which achieved notable sales success in their respective markets.
Work at ASUS
Ophelia Chu has been employed at 華碩電腦股份有限公司 (ASUS) as a Project Manager since 2017. In her role, she oversees various projects related to mobile technology, specifically focusing on the Zenfone product line. Her tenure at ASUS has spanned over seven years, during which she has contributed to significant product launches and market strategies.
Key Contributions to Zenfone Projects
Ophelia Chu played a key role in the Zenfone 7 project, which achieved second place in Taiwan's market for Android high-end 5G models upon its release. Additionally, she contributed to the development of the Zenfone 6, recognized as the world's first flip-camera mobile phone. Under her leadership, the Zenfone 6 achieved second place in sales in Japan during its launch period.
Sales Achievements
Under Ophelia Chu's management, the Zenfone 6 successfully sold out its old product inventory worldwide. This achievement covered diverse markets, including Asia, Southeast Asia, and South America, demonstrating her effectiveness in driving sales and managing product lifecycle strategies.
Background in Project Management
Ophelia Chu has a background in project management, with a focus on mobile technology. Her experience at ASUS has equipped her with skills in product development, market analysis, and strategic planning, which she applies to her projects to enhance product performance and market presence.