Simon Lam

Simon Lam

National Account Manager, Western Canada @ ASUS

About Simon Lam

Simon Lam serves as the National Account Manager for Western Canada at ASUS, where he has worked since 2020. His previous experience includes roles at Best Buy Canada and ASUS, where he contributed to significant market share growth and product management.

Current Role at ASUS

Simon Lam serves as the National Account Manager for Western Canada at ASUS, a position he has held since 2020. In this role, he is responsible for managing key accounts and driving sales growth across the region. He plays a crucial role in the continuous management and presentation of new product launches to all responsible accounts, ensuring that ASUS maintains a strong market presence.

Previous Experience at ASUS

Prior to his current role, Simon worked at ASUS as a Sales Product Manager for Canada from 2018 to 2020. He also held the position of Product Manager for North America for a year in 2019. During his tenure, he contributed to growing ASUS's in-house market share to the number one position across focus categories with major key accounts. He led initiatives to align monthly promotion calendars for ASUS Canada's channel promotions.

Experience at Best Buy Canada

Simon Lam has extensive experience at Best Buy Canada, where he worked in various roles from 2013 to 2018. He served as a Merchandise Analyst for Home Computing Solutions and later as a Merchandise Manager for Monitors and Projectors. His responsibilities included managing product assortments and optimizing sales strategies to enhance customer engagement and drive revenue.

Educational Background

Simon studied at the University of Victoria from 2007 to 2010, where he completed his undergraduate education. He also attended Royal Roads University from 2011 to 2012, focusing on Management and Entrepreneurship, and achieved a Bachelor of Commerce degree. His educational background has equipped him with the skills necessary for his roles in sales and account management.

Early Career and Other Roles

Before his roles at ASUS and Best Buy, Simon gained experience in various positions. He worked as a Credit Card Service Representative at RBC and held a brief role as a Test Analyst at CIBC. Additionally, he served as an Event Coordinator and Client Development Manager at Kick Ball Victoria, where he focused on client engagement and event management.

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