Wonick Lee
About Wonick Lee
Wonick Lee is a Product Marketing Manager at Asus, specializing in the Korean notebook market and online market trend forecasting. He has worked at Asus since 2015 and holds a Bachelor's degree in Marketing and Business Management from Dankook University.
Work at ASUS
Wonick Lee has been employed at ASUS as a Product Marketing Manager since 2015. In this role, he operates from Taipei, Taiwan, and has accumulated nine years of experience within the company. His responsibilities include developing marketing strategies for both new and existing products, specifically targeting the Korean market. Lee also focuses on creating product-related assets for various platforms, ensuring effective promotion and visibility.
Education and Expertise
Wonick Lee studied at Dankook University, where he earned a Bachelor's degree in Marketing and Business Management from 2008 to 2010. His academic background provides a foundation for his expertise in market analysis and strategic marketing. He specializes in analyzing the Korean notebook market, utilizing his knowledge to forecast online market trends effectively.
Market Analysis and Strategy Development
In his role, Wonick Lee specializes in analyzing the Korean notebook market to identify trends and opportunities. He focuses on secondary online exposure opportunities and proposes long-term exposure plans to enhance product visibility. His strategic approach includes developing online marketing and sales promotion strategies tailored to both new and existing products.
Collaboration with IT Vendors
Wonick Lee collaborates with major IT vendors, including Microsoft and Intel, to organize online and offline events. This collaboration is integral to his role as it helps in promoting ASUS products and enhancing brand presence in the market. His ability to work with these vendors contributes to the successful execution of marketing initiatives.