Marlo J. Mason
About Marlo J. Mason
Marlo J. Mason serves as the Head of Implementation at AutoFi, where he has worked since 2018 in various roles, including Director of Enterprise Implementation and Customer Success Director. He has a strong background in client retention and customer service, achieving significant returns on investment for product launches.
Current Role at AutoFi
Marlo J. Mason holds the position of Head of Implementation at AutoFi, a role she has occupied since 2023. In this capacity, she oversees the implementation strategies for the company, ensuring that new initiatives align with client needs and operational goals. Her leadership is focused on enhancing the implementation process and driving successful outcomes for clients.
Previous Positions at AutoFi
Prior to her current role, Marlo J. Mason served in various capacities at AutoFi. She was the Director of Enterprise Implementation from 2018 to 2023, where she managed large-scale implementation projects. Additionally, she held the position of Customer Success Director from 2019 to 2021 and was the Director of Dealer Success for both the Northeast and Great Lakes regions from 2018 to 2022. Her diverse experience within the company has contributed to her comprehensive understanding of client success and operational efficiency.
Education and Training
Marlo J. Mason studied at the NADA Dealer Academy, where she focused on General Dealership Management. She completed this program in 2015, gaining insights into dealership operations and management practices. This education has informed her approach to client relations and implementation strategies within the automotive industry.
Professional Background
Before joining AutoFi, Marlo J. Mason worked as a Product and Sales Research Analyst at Autosoft DMS from 2016 to 2018. In this role, she conducted market research and analysis to support product development and sales strategies. Her background in research and analysis has equipped her with the skills necessary to develop effective implementation plans and recommendations.
Client Retention and Success Strategies
Marlo J. Mason has a proven track record in client retention, attributed to her strong focus on customer satisfaction. She instills customer service as a priority in all training initiatives, which has led to high client retention rates. Her ability to develop detailed plans and recommendations has consistently exceeded sales volume goals at AutoFi, demonstrating her effectiveness in driving client success.