Araceli Dagdagan
About Araceli Dagdagan
Araceli Dagdagan serves as the Director of Marketing at AutoVitals, where she has implemented innovative lead nurturing campaigns and developed comprehensive marketing strategies since 2021. With a diverse background in marketing across various organizations, she has consistently enhanced brand visibility and customer engagement throughout her career.
Work at AutoVitals
Araceli Dagdagan has served as the Director of Marketing at AutoVitals since 2021. In this role, she has implemented innovative lead nurturing campaigns that have significantly improved customer engagement. Dagdagan has developed a comprehensive marketing strategy that enhanced brand visibility and market penetration. She has successfully managed marketing budgets to maximize return on investment (ROI) on campaigns and initiatives. Additionally, she has utilized advanced tools such as Pardot and Hootsuite to optimize marketing campaigns and track performance metrics. Dagdagan has played a key role in establishing strategic partnerships that expanded AutoVitals' market reach.
Previous Experience in Marketing
Before joining AutoVitals, Dagdagan held several marketing positions. She worked as the Marketing Manager for Endurance/Giving & Education at The Active Network from 2008 to 2012. Following that, she served as the Fundraising Manager at Running USA from 2012 to 2014. From 2015 to 2019, she was the Corporate Marketing Manager at International E-Z UP, Inc. and then worked as the Senior Marketing Manager at ChicExecs PR & Branding Agency from 2019 to 2021. Additionally, Dagdagan began her career as a Marketing & Event Coordinator at Cardiff Software from 1997 to 2003 and later worked as the Marketing Programs Manager at 3E Company from 2003 to 2008.
Education and Expertise
Araceli Dagdagan studied at Palomar College, where she earned an Associate of Arts (A.A.) degree in General Studies. She furthered her education at California State University-San Marcos, achieving a Bachelor of Arts (B.A.) in Liberal Arts and Sciences/Liberal Studies. Her educational background has provided her with a strong foundation in marketing principles and strategies, which she has applied throughout her career in various marketing roles.
Achievements in Marketing Strategy
During her tenure at AutoVitals, Araceli Dagdagan developed a comprehensive marketing strategy that enhanced brand visibility and market penetration. She has successfully managed marketing budgets to ensure maximum ROI on campaigns and initiatives. Her ability to implement innovative lead nurturing campaigns has led to significant improvements in customer engagement. Dagdagan's expertise in utilizing advanced marketing tools has also contributed to the optimization of marketing campaigns and performance tracking.