Ana Letícia Neves
About Ana Letícia Neves
Ana Letícia Neves is a Product Designer currently working at Avenue Code in San Francisco, California. She has a background in User Experience Design and has held various roles in the field, including positions at BeautyClass, Locaweb, and Universidade Federal de São João del-Rei.
Current Role at Avenue Code
Ana Letícia Neves serves as a Product Designer at Avenue Code since 2022. She works remotely from San Francisco, California. In her current role, she collaborates with Project Managers to plan projects, ensuring effective delivery while maintaining high design standards. Her responsibilities include conducting metrics analysis post-launch to inform optimization efforts and presenting design research to client, product, and engineering teams for review and feedback.
Previous Experience in User Experience Design
Prior to her current position, Ana worked as a User Experience Designer at Locaweb from 2021 to 2022. She also held a role as a User Experience Designer at BeautyClass for six months in 2020. During her time at Locaweb, she contributed to the design of a cross-journey experience for 'E-mail Locaweb' and 'Hosting Locaweb'. Additionally, she worked at Ei, beleza? as a User Experience Designer in 2021.
Educational Background in Computer Science
Ana Letícia Neves earned her Bachelor's degree in Computer Science from Universidade Federal de São João del-Rei (UFSJ) from 2015 to 2021. During her studies, she engaged in various roles related to user experience and software development, including mentoring in app development and working as a User Experience Researcher and Writer.
Achievements in User Experience Projects
Ana has been involved in significant projects that demonstrate her expertise in user experience design. She redesigned the online learning platform Beautyclass PRO, which offers 80 courses to 30,000 students worldwide. Additionally, she achieved a 14x reduction in product recommendation time for a platform handling transactions ranging from 50k to 1 million Brazilian Reais. She also developed a chatbot with conversational flows specifically designed for individuals with epilepsy and their caregivers.
Research and Collaboration in Design
Ana conducts ethnographic research and collaborates with the Data Analytics team to enhance user experience. Her work includes designing and testing user flows for major products, such as Google Enterprise. She actively participates in developing new tool initiatives aimed at improving user experience for one of the largest suppliers of agricultural inputs and services in Latin America and North America.