Craig Gudorf

Vice President Of Brand Marketing @ AVI Systems

About Craig Gudorf

Craig Gudorf serves as the Vice President of Brand Marketing at AVI Systems, where he has worked since 2021. He possesses extensive experience in marketing, having held leadership roles at various companies and earned degrees in English, Marketing, and an MBA.

Work at AVI Systems

Craig Gudorf serves as the Vice President of Brand Marketing at AVI Systems, a position he has held since 2021. In this role, he focuses on developing and executing marketing strategies that enhance brand visibility and drive demand generation. Prior to this, he was the Director of Brand Marketing at AVI Systems from 2018 to 2021, where he contributed to the company's marketing initiatives in the Twin Cities area.

Education and Expertise

Craig Gudorf earned a Bachelor of Arts degree in English and Marketing from Trinity University, Texas, from 1986 to 1990. He further advanced his education by obtaining an MBA in Marketing from the University of St. Thomas, St. Paul, Minnesota, from 1993 to 1995. His educational background supports his deep expertise in both traditional and digital marketing, with a strong focus on product marketing and demand generation.

Background

Craig Gudorf has a diverse professional background with extensive experience in marketing across various industries. He has held leadership roles at notable companies such as Oracle, Ceridian, Lifetouch, and Ecolab. His career includes positions such as Director of Marketing for Human Capital Management at Oracle and Director of Marketing at Ceridian, showcasing his proficiency in technology marketing and SaaS/cloud applications.

Achievements

Throughout his career, Craig Gudorf has developed strategic marketing plans that align with buyer personas and effectively guide prospects through the sales funnel. He has consistently delivered marketing-influenced pipelines that exceed sales quotas. His leadership in marketing has contributed to the success of various organizations, demonstrating his ability to drive results in competitive markets.

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