Andy Jeong
About Andy Jeong
Andy Jeong serves as the Head of Growth Marketing at Aviron Interactive, where he has significantly expanded the marketing team and enhanced customer acquisition strategies. With a background in growth analysis and business analytics, he has contributed to substantial revenue growth and successful funding rounds in his career.
Current Role at Aviron Interactive
Andy Jeong serves as the Head of Growth Marketing at Aviron Interactive, a position he has held since 2022. In this role, he focuses on scaling marketing efforts and enhancing customer acquisition strategies. He has been instrumental in developing and implementing performance marketing initiatives, which include experimentation and web design. His leadership has contributed to significant growth within the marketing team and overall business performance.
Previous Experience at Aviron Interactive
Prior to his current role, Andy Jeong worked at Aviron Interactive as a Senior Growth Marketing Manager from 2021 to 2022. During this time, he was responsible for scaling and measuring customer acquisition across various platforms, including Meta, Google Ads, Connected TV, and SEO. His efforts contributed to a successful Series A funding round, which resulted in a substantial increase in annual revenue.
Experience at A Thinking Ape
Andy Jeong held two positions at A Thinking Ape. He started as a Growth Analyst I from 2019 to 2020, where he focused on growth strategies. He then advanced to Growth Analyst II from 2020 to 2021, further developing his expertise in performance marketing. His experience at A Thinking Ape laid the foundation for his subsequent roles in growth marketing.
Educational Background
Andy Jeong studied at the British Columbia Institute of Technology, where he achieved a degree in Marketing Communications from 2014 to 2016. This educational background provided him with essential skills and knowledge in marketing strategies and communications, which he has applied throughout his career.
Career Progression and Skills Development
Throughout his career, Andy Jeong has demonstrated a strong capability in scaling marketing teams and strategies. He has successfully increased monthly ad spend from five figures to seven figures while maintaining efficiency through advanced techniques such as media mix modeling and first-party data reports. His analytical skills and focus on experimentation have been crucial in driving growth across various organizations.