Catherine Ponce
About Catherine Ponce
Catherine Ponce serves as the Gerente Divisional Ventas Sierra Y Oriente at Avon, where she has worked since 2018. She has a background in sales management with previous roles at SABMiller and Avon, and she holds advanced degrees in Business Administration and Marketing.
Current Role at Avon
Catherine Ponce serves as Gerente Divisional Ventas Sierra y Oriente at Avon since 2018. In this role, she operates from Quito and oversees sales strategies in the Sierra and Oriente regions. Ponce has been instrumental in achieving the best country results for Avon in 2018 and 2019. She is responsible for the development of skills and competencies of 18 Development Managers, enhancing the overall performance of her team.
Previous Experience at Avon
Catherine Ponce held multiple positions at Avon prior to her current role. She worked as Gerente de zona from 2013 to 2015 in La Península and later as Gerente Divisional Ventas Costa from 2015 to 2018. During her tenure at Avon, she received recognition for leading the best sales group in the country during 2018 and 2019, showcasing her leadership and sales management skills.
Experience at SABMiller
Catherine Ponce has significant experience with SABMiller, where she worked from 2008 to 2013. She began as Líder de Rutas in Guayaquil for three years before advancing to Jefe de Ventas at Cervecería Nacional for two years. Her roles at SABMiller provided her with a strong foundation in sales and route management.
Education and Qualifications
Catherine Ponce holds a degree in Ingeniera Comercial from Universidad de Guayaquil, which she completed from 1998 to 2004. She furthered her education with a Maestría en Administración de Empresas from Universidad Espíritu Santo, studying from 2013 to 2018. Additionally, she achieved a Diplomado en Gestión de Marketing from Universidad Católica de Santiago de Guayaquil in 2007. Her educational background supports her expertise in business management and marketing.