Daniela Marques
About Daniela Marques
Daniela Marques serves as the Gerente Ecommerce B2B at Avon in the São Paulo Area, Brazil, a position she has held since 2016. She has a strong educational background with degrees in Comunicação Organizacional, Marketing, and Relações Públicas.
Work at Avon
Daniela Marques has been working at Avon since 2003. She currently holds the position of Gerente Ecommerce B2B, a role she has occupied since 2016. In this capacity, she oversees the business-to-business e-commerce operations for the company in the São Paulo Area, Brazil. Prior to her current role, she served as Coordenadora de Comunicação from 2003 to 2011 and as Coordenadora de Internet from 2011 to 2016. Her extensive experience at Avon spans over 13 years, contributing to various aspects of the company's communication and online strategies.
Education and Expertise
Daniela Marques has a solid educational background in communication and marketing. She studied Relações Públicas at Universidade Anhembi Morumbi, where she earned her undergraduate degree from 1993 to 1996. She furthered her education with a Master of Business Administration (MBA) in Marketing from INPG Business School, completing the program in 2002. Additionally, she achieved a Pós Graduação in Comunicação Organizacional from Universidade de São Paulo in 2004. This combination of studies equips her with expertise in organizational communication and marketing strategies.
Background
Daniela Marques has a professional background that spans over two decades in the fields of communication and e-commerce. Her career at Avon began in 2003, where she initially focused on communication roles before transitioning to internet and e-commerce management. Her work experience reflects a commitment to enhancing the company's online presence and business strategies, particularly in the B2B sector. Her educational qualifications complement her professional roles, providing a foundation for her expertise in the industry.
Career Progression
Throughout her career at Avon, Daniela Marques has progressed through various roles that highlight her skills in communication and e-commerce. Starting as Coordenadora de Comunicação, she developed her expertise in organizational messaging and branding. She then moved to the role of Coordenadora de Internet, where she focused on digital strategies. Since 2016, she has been leading the B2B e-commerce initiatives as Gerente Ecommerce B2B, demonstrating her ability to adapt and grow within the evolving landscape of digital commerce.