Kelly M.
About Kelly M.
Kelly M. is a Senior Buyer for Fashion Accessories and Footwear at Avon, with a robust background in the fashion industry, including significant roles at George @ Asda. She holds a 1st Class (BA Hons) degree in Fashion & Textile Management from Nottingham Trent University.
Current Role at Avon
Kelly M. serves as the Senior Buyer (EMEA) for Fashion Accessories & Footwear at Avon. She has held this position since 2014 and is based in Northampton, United Kingdom. In this role, she is responsible for overseeing the purchasing strategies for fashion accessories and footwear across the EMEA region, leveraging her extensive experience in the fashion industry.
Previous Experience at George @ Asda
Kelly M. has a significant history with George @ Asda, where she held various roles over several years. She worked as a Buyer for Baby Fashion & Layette from 2010 to 2013, and as a Buyer for Ladies Nightwear for 8 months in 2013. Prior to these roles, she served as an Assistant Buyer in Ladieswear from 2006 to 2008, Ladies Footwear from 2008 to 2009, and Ladies Swimwear & Fashion from 2004 to 2005. Additionally, she began her career at George @ Asda as a Junior Buyer for Children’s Dressing Up & Accessories from 2009 to 2010.
Experience at Creative Tops Ltd
In 2014, Kelly M. worked as a Senior Brand Manager at Creative Tops Ltd for a duration of 10 months. This role contributed to her diverse experience in brand management within the fashion and retail sectors.
Education and Expertise
Kelly M. studied at Nottingham Trent University, where she earned a 1st Class (BA Hons) degree in Fashion & Textile Management from 2002 to 2006. Her educational background has equipped her with a solid foundation in the fashion industry. She possesses expertise in multi-channel retail, trend forecasting, and trend analysis, which are essential skills for making informed purchasing decisions in the competitive fashion market.
Industry Knowledge and Skills
Kelly M. has a demonstrated history of working in the fashion industry, showcasing her deep understanding of market dynamics and consumer preferences. Her skills in trend forecasting and trend analysis enable her to predict and respond to future fashion trends effectively, ensuring that her purchasing decisions align with current market demands.