Melanie Graf

Melanie Graf

Copy Writer & Consumer Activation Planner @ Avon

About Melanie Graf

Melanie Graf is a Copy Writer and Consumer Activation Planner currently working at Avon in Hallbergmoos, Germany. She has extensive experience in marketing and business analysis, having held various roles at companies such as Microsoft and Sony Ericsson over a career spanning more than two decades.

Work at Avon

Melanie Graf has held multiple roles at Avon, including Copy Writer & Consumer Activation Planner since 2021 and previously as Copy Writer & Marketing Activation Planner from 2018 to 2022. Her tenure at Avon spans a total of four years, during which she worked in Hallbergmoos, Bayern, Deutschland. In her current role, she focuses on creating compelling copy and planning consumer activation strategies.

Previous Employment at Microsoft

Melanie Graf worked at Microsoft in various capacities. She served as Volume Licensing Business Manager from 2013 to 2015 for two years in Unterschleißheim, Germany. Following this, she held the position of Licensing Marketing Specialist from 2015 to 2016 for one year. Her experience at Microsoft contributed to her expertise in business management and marketing.

Experience at Sony Ericsson Mobile Communications

Melanie Graf has extensive experience at Sony Ericsson Mobile Communications International AB, where she worked for nine years in various roles. Her positions included Business Analyst, Sales Operations Coordinator, EMEA Forecast Coordinator, and Regional Pricing Administrator. Her time at Sony Ericsson provided her with a strong foundation in business analysis and sales operations.

Education and Qualifications

Melanie Graf studied at Hochschule München University of Applied Sciences, where she achieved a Diplom-Betriebswirt (FH) from 1995 to 2000. She also attended Inlingua Sprachenschule, earning the qualification of Staatlich-geprüfte Fremdsprachenkorrespondentin from 1994 to 1995. Additionally, she studied at Munich University of Applied Sciences from 2004 to 2005 and completed a program at sgd - Deutschlands führende Fernschule, achieving the title Qualitätsbeauftragter (TÜV) from 2010 to 2011.

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