Neicy Espeleta
About Neicy Espeleta
Neicy Espeleta is a Regional Brand and Marketing professional specializing in beauty for the Asia Pacific and China markets. She has extensive experience in product development and brand marketing, having worked with notable companies such as Avon and Rustan Marketing Corporation.
Current Role at Avon
Neicy Espeleta currently holds the position of Regional Brand and Marketing - Beauty for Asia Pacific and China at Avon. She has been in this role since 2020, contributing to the brand's marketing strategies and product positioning in the beauty sector. Her responsibilities include managing brand performance and ensuring that sales and marketing objectives are met across multiple regions.
Previous Experience at Avon
Before her current role, Neicy Espeleta worked at Avon as a Regional New Product Development Specialist for Intimate Apparel in Asia Pacific from 2019 to 2020. In this position, she focused on developing new products tailored to the intimate apparel market, leveraging her expertise in brand marketing and product development.
Experience at Rustan Marketing Corporation
Neicy Espeleta served as a Marketing Associate at Rustan Marketing Corporation from 2015 to 2017. During her two years in this role, she gained valuable experience in marketing strategies and brand management, which contributed to her understanding of the beauty and intimate apparel sectors.
Internship at Coca-Cola FEMSA
Neicy Espeleta completed a four-month internship at Coca-Cola FEMSA in Bonifacio Global City, Taguig, from 2013 to 2014. This early experience provided her with insights into marketing operations and brand management within a leading beverage company.
Education and Expertise
Neicy Espeleta earned her Bachelor of Business Administration (B.B.A.) degree in Marketing/Marketing Management from Saint Paul University - Manila, where she studied from 2010 to 2014. Her educational background laid the foundation for her career in brand marketing and product development, particularly in the beauty and intimate apparel industries.