Patricia Bogisich
About Patricia Bogisich
Patricia Bogisich serves as the Category Head Marketing Product at Avon and has extensive experience in procurement and marketing within the Southern Market Group at Natura & Co. She has contributed to cost improvement strategies, loyalty programs, and product development over her 26-year career at Avon and 10 years at Natura & Co.
Work at Avon
Patricia Bogisich has held the position of Category Head Marketing Product at Avon since 1998, accumulating 26 years of experience in this role. Her responsibilities include overseeing product marketing strategies and managing various marketing initiatives. She has contributed significantly to the company's marketing efforts, particularly in the Southern Market Group, which encompasses Argentina, Chile, and Uruguay.
Current Role at Natura & Co
In addition to her role at Avon, Patricia Bogisich has been working at Natura & Co as a Senior Purchase Agent for Prizes & Incentives in the South Market Group since 2014. Over her 10 years with the company, she has focused on procurement strategies and has been involved in optimizing purchasing processes across Argentina, Chile, and Uruguay.
Education and Expertise
Patricia Bogisich studied at IASE from 1997 to 2000, where she achieved a degree in RRPP y Ceremonial. This educational background has equipped her with the skills necessary for her roles in marketing and procurement, allowing her to effectively manage product marketing and purchasing strategies.
Achievements in Marketing and Procurement
Throughout her career, Patricia Bogisich has implemented cost improvement strategies through volume negotiations for regional and global purchases. She has played a key role in developing loyalty programs for Direct Sales in the Southern Market Group and has overseen stock control and contract analysis to enhance procurement processes for prizes and incentives.
Strategic Partnerships and Alliances
Patricia Bogisich has developed strategic alliances with manufacturers across various sectors. These partnerships have enhanced the acquisition of products and services for incentive programs, contributing to the effectiveness of marketing campaigns and special HR-directed initiatives.