Samantha Perez
About Samantha Perez
Samantha Perez serves as a Marketing Brand Assistant - Color at Avon in the Philippines, where she has worked since 2020. She holds a dual degree in AB Psychology and BS Marketing Management from De La Salle University, and aims to enhance workplace inclusivity while focusing on color cosmetics marketing.
Work at Avon
Samantha Perez has been employed at Avon as a Marketing Brand Assistant - Color since 2020. In her role, she focuses on developing brand strategies specifically for color cosmetics. Her work aims to enhance the connection between the brand and its consumers, contributing to Avon's overall marketing efforts in the Philippines.
Education and Expertise
Samantha Perez holds a dual degree in AB Psychology and BS Marketing Management from De La Salle University, where she studied from 2014 to 2020. This educational background equips her with a strong foundation in understanding consumer behavior and market dynamics, allowing her to analyze trends effectively and contribute to brand strategies.
Background
Samantha began her career in marketing with a focus on color cosmetics. Prior to her current role at Avon, she gained experience as a Marketing Intern at Möbler Enterprises in 2019 and as a Human Resources Intern at The Ascott Limited in 2017. These internships provided her with practical insights into marketing and human resources.
Professional Goals
Samantha aims to bridge the gap between brands and their employees, fostering a more inclusive and engaging work environment. Her professional goals reflect her commitment to enhancing workplace culture and improving brand engagement through effective communication and strategy.
Skills and Competencies
Samantha possesses a unique combination of skills in psychology and marketing. This dual expertise enables her to effectively analyze market trends and consumer needs, which is essential for developing successful marketing strategies in the competitive cosmetics industry.