Vanita Mistry
About Vanita Mistry
Vanita Mistry is a Category Planner UK at Avon, where she has worked since 2017, and has a background in retail and marketing within the cosmetics industry. She has held various positions, including Global Brand Planner and EMEA Brand Coordinator, and has experience with companies such as H&M and iPSL.
Work at Avon
Vanita Mistry has been employed at Avon since 2014, holding various positions. She currently serves as a Global Brand Planner, a role she has occupied since 2017. In this position, she is responsible for strategic planning and brand development within the cosmetics sector. Prior to this, she worked as EMEA Brand Co-Ordinator for Skincare from 2014 to 2016, and as Global Brand Coordinator from 2016 to 2017. Additionally, she has been a Category Planner UK since 2019, focusing on market analysis and product assortment strategies.
Education and Expertise
Vanita Mistry studied at The University of Northampton, where she earned a BA (Hons) in Marketing with Business from 2009 to 2012. She also attended Weston Favell Upper School from 2003 to 2009. Her educational background supports her expertise in marketing, particularly in the cosmetics industry. She possesses strong skills in fashion and apparel marketing and has demonstrated expertise in visual merchandising.
Background
Before joining Avon, Vanita Mistry gained experience in various roles across different companies. She worked at H&M as a Sales Advisor and later as a Supervisor from 2010 to 2012. She also held positions at Home Retail Group PLC as a Junior Publications Executive and at iPSL as a Processor. Additionally, she worked at Barclaycard as a Complaint Handler from 2013 to 2014. This diverse background has contributed to her comprehensive understanding of retail and marketing.
Professional Experience
Vanita Mistry has accumulated significant professional experience in the retail and cosmetics sectors. Her career began at H&M, where she worked for a year in various capacities. She then transitioned to roles at Home Retail Group PLC and iPSL, before joining Avon. Her tenure at Avon has been marked by progressive responsibilities, allowing her to develop a strong foundation in brand planning and marketing strategies within the cosmetics industry.