Zoe Pope
About Zoe Pope
Zoe Pope serves as the Senior Internal Communications Business Partner at AXA UK, where she focuses on creating effective communication strategies to engage employees and support leadership. With extensive experience in internal communications and marketing across various financial institutions, she excels in simplifying complex information and fostering a positive organizational culture.
Work at AXA UK
Zoe Pope currently serves as the Senior Internal Communications Business Partner at AXA UK. She has held this position since 2022. In her role, she supports leaders in effectively sharing messages with their teams, emphasizing honesty and authenticity. Zoe focuses on developing communication strategies that enhance organizational culture and engage employees. She utilizes a diverse range of communication channels to ensure that employees have a voice within the organization.
Previous Experience in Communications
Before joining AXA UK, Zoe Pope accumulated extensive experience in communications across various organizations. She worked at Promontory Ltd as an Account Director from 2019 to 2022. Prior to that, she held multiple roles at Lloyds Banking Group, including Senior Communications Business Partner and Internal Communications Manager, from 2012 to 2018. Additionally, she served as a Communications Manager at HSBC from 2002 to 2003. Her diverse background in communications has equipped her with the skills necessary to design effective communication strategies.
Education and Expertise
Zoe Pope holds a BA Hons in Journalism from Solent University, which she attended from 1996 to 1999. She further enhanced her expertise in communications by completing the Internal Communication Black Belt Program at Melcrum in 2012. Additionally, she earned a Diploma in Integrated Marketing Communications from The Institute of Direct and Digital Marketing (IDM) in 2008. These educational achievements underpin her proficiency in creating impactful communication strategies.
Skills in Communication Strategy
Zoe Pope specializes in creating communication strategies that simplify complex information while maintaining warmth and personality. She has a talent for designing eye-catching communications that capture attention. Her approach focuses on building better workplace cultures and fostering employee engagement. By utilizing a rich and inclusive mix of communication channels, she ensures that employees are heard and valued within the organization.