Julie Piquet
About Julie Piquet
Julie Piquet is a Marketing Manager at AXA XL in Paris, France, with a strong educational background in commercial action and luxury management. She has extensive experience in marketing and customer service roles across various prestigious organizations.
Work at AXA XL
Julie Piquet has been serving as the Marketing Manager at AXA XL since 2020. In this role, she is responsible for various marketing operations, including the creation of sales and training materials. She also handles the drafting and translation of press releases, articles, and newsletters, ensuring their effective distribution to the press. Additionally, she manages social media communication and regularly updates the company's website. Her position involves conducting market trend analysis and competitive analysis to support strategic marketing initiatives.
Education and Expertise
Julie Piquet has a solid educational background in commercial and luxury management. She studied at Notre-Dame de Verneuil, where she achieved a BTS in Action Commerciale from 2003 to 2005. She furthered her education at the Paris School of Business, obtaining a Master's degree in Management du Luxe from 2005 to 2008. Her early education includes attending Lycée Français de Bangkok from 1992 to 1996 and Lycée Français de Caracas from 1999 to 2002.
Professional Background
Before joining AXA XL, Julie Piquet held various positions in the hospitality and commercial sectors. She worked at Hôtel Ampère as a Commerciale Interne from 2008 to 2010 and served as a Réceptionniste-Caissier & Hôtesse Service Center at Shangri-La Paris from 2010 to 2013. Additionally, she worked at Hôtels & Préférence as a Conseillère en Séminaires & Banquets in 2007 and spent a year at INFORLEADS as a Commerciale sédentaire from 2016 to 2017.
Event Organization Experience
Julie Piquet has experience in organizing international fairs, including notable events such as TEFAF and Art Basel. This involvement highlights her capabilities in event management and her understanding of the luxury market, which complements her academic background in luxury management.