Louise Chan
About Louise Chan
Louise Chan is a Strategic Initiatives Senior Manager at AXA XL in London, specializing in transforming data into actionable insights to drive business growth. She has over 17 years of experience in qualitative and quantitative research, having held key positions at companies such as Manulife, Prudential, and Meta.
Current Role at AXA XL
Louise Chan serves as the Strategic Initiatives Senior Manager at AXA XL in London, England. She has held this position since 2022. In her role, she focuses on developing and implementing strategic initiatives that align with the company's goals. Her expertise in transforming data into actionable insights plays a crucial role in driving business growth within the organization.
Previous Experience at Manulife Hong Kong
Prior to her current role, Louise worked at Manulife Hong Kong as the Senior Director of Customer Experience & Transformation from 2019 to 2021. During her two years there, she was responsible for enhancing customer experience and leading transformation initiatives that improved service delivery and customer satisfaction.
Background in Strategic Marketing at Prudential Hong Kong
Louise Chan held multiple positions at Prudential Hong Kong. She was the Senior Manager of Strategic Marketing & Advertising from 2016 to 2017 and later served as the Senior Manager of Customer Experience from 2017 to 2019. Her work involved developing marketing strategies and enhancing customer engagement, contributing to the company's overall marketing effectiveness.
Education and Expertise
Louise studied at the School of Economics and Finance at the University of Hong Kong (HKU), where she achieved a 2nd class honour division 1 from 2001 to 2004. She has developed a comprehensive background as an insight specialist and strategist, leveraging over 17 years of experience in both qualitative and quantitative research to inform business decisions.
Experience at Meta and Kantar TNS
In 2022, Louise worked as a Research Scientist at Meta for a duration of seven months in London. Prior to that, she spent 11 years at Kantar TNS as a Research Director from 2005 to 2016 in Hong Kong. Her roles involved leading research projects and providing strategic insights to clients, further enhancing her expertise in the field.