Marilyn C.
About Marilyn C.
Marilyn C. is a Marketing Manager for Asia at AXA XL, with over 20 years of experience in marketing and public relations communications, particularly in the APAC region. She has a strong background in developing integrated marketing campaigns and has worked with various global teams and FORTUNE 500 companies.
Work at AXA XL
Marilyn C. serves as the Marketing Manager for Asia at AXA XL, a division of AXA, since 2018. In this role, she is responsible for developing and implementing marketing strategies tailored to the Asia region. Her work involves fostering the rollout of key insurance products and practices across various markets in Asia. Marilyn collaborates with global teams to drive digital marketing and social media initiatives, ensuring alignment with the overall business objectives of AXA XL.
Education and Expertise
Marilyn C. holds a Bachelor of Arts in Mass Communication from Oklahoma City University, where she studied from 2003 to 2005. Additionally, she completed an Advanced Diploma in Mass Communication at the same institution from 2002 to 2003. She also studied Business Administration and Management at Temasek Polytechnic, achieving a focus in Marketing from 1998 to 2001. Her expertise lies in marketing and public relations communications, specifically within the APAC region.
Background
Marilyn C. has over 20 years of experience in marketing, having worked across various sectors including IT & Financial Software Services, Banking & Financial Services, and Hospitality. Her career includes roles at notable organizations such as Oakwood Worldwide, NTUC First Campus, and Standard Chartered Bank. She has developed integrated marketing campaigns for both B2B and B2C sectors, specializing in brand awareness and product positioning.
Previous Roles and Responsibilities
Prior to her current position at AXA XL, Marilyn held several marketing roles in Singapore. She was the Regional Marketing Manager for APAC at Oakwood Worldwide from 2013 to 2016. She also worked as a Marketing Executive at NTUC First Campus from 2006 to 2010 and as an Events & Marketing Manager at SunGard Financial Systems for a brief period in 2013. Her experience includes managing marketing strategies and events across various organizations.
Achievements in Marketing
Throughout her career, Marilyn C. has been responsible for developing specific communications and marketing plans for various lines of business in the Asia region. She has successfully contributed to the rollout of key insurance products and practices across key markets in Asia. Her extensive experience includes working with FORTUNE 500 companies, enhancing her capabilities in executing effective marketing strategies.