Felix Lin
About Felix Lin
Felix Lin is an Account Based Marketing Manager at Axis Communications, specializing in the APAC region. He has extensive experience in marketing and business development across various companies, including EA Detailer and Seagate Technology, and holds degrees in Information Technology and Mechatronics.
Current Role at Axis Communications
Felix Lin serves as the Account-Based Marketing Manager for the Asia-Pacific (APAC) region at Axis Communications. He has held this position since 2022. In this role, he focuses on facilitating collaboration between marketing and sales teams to ensure alignment with the APAC Account-Based Marketing approach. He has implemented a new marketing technology tool to support the rollout of the Account-Based Marketing Program in the region.
Previous Experience in Marketing and Business Development
Prior to his current role, Felix Lin accumulated extensive experience in marketing and business development. He worked at EA Detailer from 2014 to 2020, where he held the position of Marketing & Business Development for Southeast Asia. He also served as a Digital Marketing Manager at Roger International for four months in 2020, focusing on the Singapore and European markets. Additionally, he worked as a Marketing & Business Consultant at EADCleanwerkz, a division of EA Detailer Group, from 2020 to 2022.
Background in Information Technology
Felix Lin has a solid foundation in information technology. He studied at Queensland University of Technology (QUT), where he earned a Bachelor's degree in Information Technology. Earlier in his career, he worked as an IT Associate Engineer at Seagate Technology from 2008 to 2010. This role provided him with technical expertise that complements his marketing skills.
Educational Qualifications
Felix Lin holds a Bachelor's degree in Information Technology from Queensland University of Technology (QUT). He also completed his high school education at Temasek Polytechnic, where he studied Mechatronics, Robotics, and Automation Engineering. This educational background has equipped him with both technical and marketing knowledge.
Skills in Account Insights and Marketing Strategy
Felix Lin has developed skills in gaining in-depth insights into accounts, allowing him to differentiate between serious buyers and casual browsers. His experience in marketing strategy includes facilitating collaboration between teams and implementing marketing technology tools to enhance program effectiveness.