Hamaad Deen
About Hamaad Deen
Hamaad Deen is a Sales Engineer at Axis Communications in Luton, United Kingdom, where he has worked since 2017. He has extensive experience in technical sales and support, having held various roles in companies such as Pageantry Electronic Systems, TeleEye Europe Ltd, and Wavestore Limited.
Work at Axis
Hamaad Deen has been employed at Axis Communications as a Sales Engineer since 2017. In this role, he operates from Luton, United Kingdom, and is responsible for supporting key customers with technical advice and assistance on new projects. He collaborates closely with the Inside Sales team, Key Account Managers, and Business Development Managers to ensure customer needs are met. His responsibilities include assisting in the tender and RFP/RFQ processes, educating end-customers about Axis products, and conducting product demonstrations. He also contributes to the technical aspects of the sales cycle and develops pre-sales materials.
Previous Experience in Technical Support and Sales
Prior to his current position, Hamaad Deen held several roles in technical support and sales. He worked as a Technical Support Manager at Pageantry Electronic Systems for six months in 2009. He also served as Technical Sales and Support Manager at TeleEye Europe Ltd for nine months in the same year. Additionally, he was a Presales Manager and Technical Sales Engineer at Wavestore Limited from 2010 to 2017, where he spent five years as a Technical Sales Engineer and two years as a Presales Manager. He briefly worked at Advanced Communication Security Solutions as Technical and Sales Support Manager in 2010.
Education and Expertise
Hamaad Deen studied Computer Science at Royal Holloway, University of London, where he obtained a BSc from 2000 to 2004. He also attended Richmond upon Thames College from 1996 to 2000, achieving a B-Tec National in Computer Science. His educational background provides a strong foundation for his technical roles in sales engineering and support, enabling him to effectively communicate complex technical information to customers and partners.
Technical Skills and Contributions
In his role, Hamaad Deen is responsible for educating customers about the Axis network video portfolio. He conducts product demonstrations and pilot installations during customer visits, facilitating hands-on trials. He also sets up demonstration areas at events and trade shows to showcase Axis products. His contributions include developing written pre-sales materials and providing training from the Axis Academy portfolio to the sales engineering team and regional staff.
Key Performance Indicators and Sales Targets
Hamaad Deen actively follows up on set Key Performance Indicators (KPIs) and contributes to achieving sales targets for his region. His role involves collaborating with the sales organization to qualify tenders and select projects, ensuring that the sales process aligns with the company's strategic goals. His efforts in this area help drive business growth and enhance customer satisfaction.