Mariana Ramírez

Mariana Ramírez

Latin America Marketing Manager @ Axis

About Mariana Ramírez

Mariana Ramírez serves as the Latin America Marketing Manager at Axis Communications, a position she has held since 2020. She has an extensive background in marketing, having previously worked at CommScope and Radisson, and holds multiple diplomas in digital marketing and business management from Tecnológico de Monterrey.

Current Role at Axis Communications

Mariana Ramírez serves as the Latin America Marketing Manager at Axis Communications, a position she has held since 2020. In this role, she is responsible for overseeing marketing strategies and initiatives across the Latin American region, specifically focusing on Mexico. Her experience in this position spans four years.

Previous Experience in Marketing

Prior to her current role, Mariana worked at CommScope as the LATAM Regional Marketing Manager from 2012 to 2020. During her eight years at CommScope, she developed and implemented marketing strategies tailored for the Latin American market. Additionally, she held a position as a General Management Assistant at Radisson for six months in 2012.

Educational Background

Mariana Ramírez has an extensive educational background. She studied at Tecnológico de Monterrey, where she earned multiple diplomas, including Digital Marketing, Big Data as a Business Strategy, Business Management, and Digital Transformation in Fintech. She also completed training in e-Marketing, Social Media, Metrics Performance, Storytelling, and Visual Thinking. Currently, she is pursuing an Alta Dirección program at IPADE Business School, which she began in 2021.

Professional Development

Throughout her career, Mariana has focused on enhancing her marketing expertise through various educational programs. She achieved a Diplomatura in Digital Marketing from 2018 to 2028, reflecting her commitment to continuous learning. Her studies in Big Data and Digital Transformation have equipped her with skills relevant to modern marketing practices.

Career Progression

Mariana's career has shown a clear progression in marketing roles. She transitioned from being a Marketing Team Lead at Axis Communications, where she worked from 2018 to 2020, to her current managerial position. Her experience across different companies and roles has contributed to her comprehensive understanding of marketing in the Latin American context.

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