Lauren Reedy P.S.M.
About Lauren Reedy P.S.M.
Lauren Reedy is a Growth Strategy Marketing Manager at Axle Informatics, with a strong background in digital strategy and data analysis. She has worked with various clients, including Fortune 500 companies and government agencies, and holds a Master of Science in Cognitive Developmental Psychology.
Work at U.S. Department of Health and Human Services
Lauren Reedy currently serves as a Digital Marketing Strategist at the U.S. Department of Health and Human Services (HHS) since 2022. In this role, she focuses on implementing digital marketing strategies to enhance public health communications. Her work contributes to the agency's mission of improving health outcomes through effective outreach and engagement in the Washington DC-Baltimore Area.
Experience at Axle Informatics
Since 2022, Lauren Reedy has held the position of Growth Strategy Marketing Manager at Axle Informatics in Bethesda, Maryland. In this capacity, she is responsible for developing and executing growth strategies that leverage digital marketing to drive business objectives. Her role involves collaborating with various teams to ensure alignment with the company’s goals and enhancing overall marketing effectiveness.
Education and Expertise
Lauren Reedy holds a Bachelor of Arts in Graphic Design from Azusa Pacific University and a Master of Science in Cognitive Developmental Psychology from George Mason University. Her educational background supports her strong expertise in digital strategy, content strategy, and data analysis. Additionally, she is a certified Professional SCRUM Master, which enhances her project management capabilities.
Background in Digital Marketing
Lauren has a diverse background in digital marketing, having worked with various organizations including IQ Solutions, Volkswagen of America, and The George Washington University. Her experience spans roles such as Digital Strategist and Marketing Program Manager, where she developed skills in multi-channel marketing, social media marketing, and brand management. She has collaborated with clients from Fortune 500 companies to non-profit organizations.
Skills and Tools Proficiency
Lauren Reedy possesses a comprehensive skill set in digital marketing and project management. She is proficient in using a variety of tools and platforms such as Salesforce, Google Analytics, Adobe Creative Suite, and social media management tools. Her ability to transform complex ideas into actionable plans and communicate technical information clearly is a key asset in her professional endeavors.