Susie Zemcik
About Susie Zemcik
On a mission to make neuromarketing accessible, practical, and valuable. Former neuroscientist who pioneered a strong focus on research and data science in the boutique digital marketing sector. Avid advocate for women and minorities in STEM and business. Serves on the board of several non-profit and business development organizations. Prior to founding Axon Media in 2016, served as Senior Vice President of Marketing at Flex to develop a Marketing Analytics department and was responsible for a 900% increase in publishing profits and ROI. Prior marketing experience includes Director, Management, and Analyst roles at several New York-based integrative, digital marketing, and public relations agencies. Transitioned from Neuroscience Researcher to Business in 2012 by applying an extensive cognitive research and statistics background to marketing strategy, creative advertising, and data analytics. Research focused on behavioral neuroscience and neurogenesis and includes several grants, fellowships and publications.