Ubiratan Mascarenhas
About Ubiratan Mascarenhas
Ubiratan Mascarenhas serves as the VP of Sales for Latin America at Axway, where he has worked since 2024. He has extensive experience in sales strategy development and execution across various companies in Brazil, including roles at DIAGEO and Sterling Commerce.
Current Role at Axway
Ubiratan Mascarenhas serves as the VP Sales for the Latin America region at Axway. He has held this position since 2024, working in a hybrid capacity from São Paulo, Brazil. In this role, he is responsible for developing and executing sales strategies tailored to the Latin American market, leveraging his extensive experience in the field.
Previous Experience at Axway
Prior to his current role, Ubiratan worked at Axway as Diretor de Negocios from 2015 to 2024. During his nine years in this position, he focused on driving business growth and establishing strong client relationships in the São Paulo area.
Professional Background
Ubiratan has a diverse professional background with experience in various companies. He worked at DIAGEO as an Analista de Sistemas from 1998 to 2001 and held positions such as Diretor de Negócios at Sterling Commerce, Diretor Comercial at ETZ Informática, and General Sales Manager at SYSPRICE and YKP Informática. His career spans over two decades, showcasing his expertise in sales and business development.
Education and Expertise
Ubiratan studied at ESPM Escola Superior de Propaganda e Marketing, where he achieved a Pós-Graduação em administração com marketing from 1998 to 1999. His educational background complements his extensive experience in sales strategy development, solution design, and technical expertise in Business Analytics and Integration.
Leadership and Skills
Ubiratan demonstrates a dynamic approach to leadership, focusing on coaching and mentoring teams. He possesses strong client-facing skills at the C-level, which enhances customer relationships and sales support. His ability to manage P&L with accountability for both top and bottom lines is notable, along with a proven track record of steady annual quota achievement in sales.