Emily Kinderman
About Emily Kinderman
Emily Kinderman serves as a Marketing Coordinator at Ayr Wellness Inc., where she focuses on consumer loyalty and cannabis education. She has a diverse background in marketing and operations across several organizations, including Parallel and Surterra Wellness.
Work at AYR Wellness
Emily Kinderman serves as a Marketing Coordinator at Ayr Wellness Inc. since 2022. In this role, she participates in planning and executing grand openings and events. Her responsibilities include content creation and advocacy to enhance brand visibility and consumer engagement. She focuses on building consumer loyalty and educating customers on cannabis products, industry insights, and business operations.
Previous Experience in Marketing and Operations
Before joining Ayr Wellness, Emily held several positions that contributed to her expertise in marketing and operations. She worked as a Team Lead Manager at Parallel for nine months in 2022. Additionally, she served as Marketing/Operations Manager at The Studio from 2020 to 2022 and at SOHO Cycling from 2021 to 2022. Her experience in these roles involved overseeing marketing strategies and operational efficiency.
Background in Behavioral Health
Emily has a background in behavioral health, having worked as a Behavioral Health Technician at DACCO Behavioral Health from 2017 to 2019. She also served as a Retail Associate/Brand Ambassador at Surterra Wellness from 2018 to 2019 and as a Physician Liaison for 11 months in 2019. These roles provided her with insights into patient advocacy and support within the wellness sector.
Education and Expertise
Emily holds a Bachelor of Arts in Psychology from the University of South Florida and a Master of Science from the University of Maryland School of Pharmacy. Her educational background supports her understanding of consumer behavior and health-related topics, which she applies in her marketing role. She is proficient in various platforms, including Asana, Brandfolder, Canva, Dutchie, LeafLogix, MS Office, and Strapi.