Ernel Eddins
About Ernel Eddins
Ernel Eddins is a Business Analyst with extensive experience in product management and ownership, currently working at Backbase and Personal Touch App. He has a background in writing user stories and conducting gap analyses, with previous roles at BarbMo, Fitplan, and Westlake Financial Services.
Work at Backbase
Currently, Ernel Eddins serves as a Business Analyst at Backbase, where he has been employed since 2019. His role involves conducting gap analyses related to the Backbase product, which aids in identifying discrepancies between current capabilities and business needs. He collaborates with UX researchers and designers as part of cross-functional teams, contributing to the development and enhancement of user experiences. His expertise in writing and organizing user stories and epics with correct formatting allows him to guide team members effectively.
Previous Experience in Product Management
Before joining Backbase, Ernel Eddins worked at BarbMo as a Product Owner from 2019 to 2022. In this role, he was responsible for overseeing product development and ensuring alignment with user needs. Prior to that, he was a Product Manager at Fitplan, Inc. from 2015 to 2019, where he managed product strategies and implementations. His experience in these positions has equipped him with a strong foundation in product lifecycle management and user-centric design.
Background in Financial Services and Healthcare
Ernel Eddins has a diverse background in various industries, including financial services and healthcare. He worked as an Underwriter at Westlake Financial Services from 2013 to 2015, where he assessed risk and made lending decisions. Additionally, he served as a Medical Coordinator at Superior HealthPlan from 2012 to 2013, managing healthcare-related processes. His experience at Cigna as a Short Term Disability Claim Manager from 2010 to 2012 further solidified his expertise in the healthcare sector.
Education and Expertise
Ernel Eddins earned a Bachelor of Arts (B.A.) in Political Science and Government from the University of North Texas, where he studied from 2005 to 2010. His educational background provides a strong analytical framework that supports his work as a Business Analyst. He possesses skills in conducting gap analyses and demonstrates the ability to connect concepts and ideas effectively in a business analysis context. Additionally, he has experience in teaching others the proper formatting of user stories and epics.