Karima Van Der Wurff
About Karima Van Der Wurff
Karima Van Der Wurff is a Brand Manager at Backbase, where she has worked since 2023. She has extensive experience in marketing and management roles across various companies, including Prostream by Pro4all and Saint Gobain Glass NL.
Current Role at Backbase
Karima Van Der Wurff has been serving as a Brand Manager at Backbase since 2023. In this role, she is responsible for overseeing brand strategy and execution in Amsterdam, North Holland, Netherlands. The position operates in a hybrid work environment, allowing for both remote and in-office collaboration.
Previous Experience at Prostream by Pro4all
Karima held multiple roles at Prostream by Pro4all. She worked as a Senior Program Manager for five months in 2020, followed by a year as a New Business | WKB | Key Account Representative from 2020 to 2021. Additionally, she served as a Sales Executive for 11 months in 2019 and as a Financial & HR Manager for one year from 2017 to 2018.
Career Background in Marketing and Sales
Karima has extensive experience in marketing and sales across various organizations. She worked as a Sales Marketing Officer at Gappless from 2021 to 2022 and as a Marketing & Communicatie Adviseur at De Kweektuin from 2012 to 2015. Her early career included positions at Saint Gobain Glass NL, where she served as an Assistant Account Manager and later as an Account Manager.
Educational Qualifications
Karima studied at the Amsterdam University of Applied Sciences, where she earned a Bachelor’s degree in Marketing, Communication & Media from 2004 to 2007. Additionally, she attended ROC ASA Abstede Utrecht, achieving an MHBO in Marketing and Communication from 1998 to 2001.
Diverse Work Experience
Throughout her career, Karima has held various positions that showcase her versatility. She worked as a Financieel medewerker at Kempers Watersport in 2016 and as an Office Manager at Zilverline in 2015. Her freelance experience includes serving as a Social Media & PR Advisor for K-Stove from 2012 to 2013.