Robert Soetens

VP Of Product @ Backbase

About Robert Soetens

Robert Soetens serves as the VP of Product at Backbase, a position he has held since 2023. He has extensive experience in product management and technology, having previously worked in various roles at Equiniti KYC Solutions and the Embassy of the Netherlands.

Current Role at Backbase

Robert Soetens serves as the Vice President of Product at Backbase, a position he has held since 2023. He operates in a hybrid work environment based in Amsterdam, North Holland, Netherlands. In this role, he is responsible for overseeing product strategy and development, contributing to the company's mission to enhance customer engagement through innovative banking solutions.

Previous Experience in Product Management

Before his current role, Robert worked at Backbase as Product Director from 2020 to 2023. His responsibilities included leading product teams and driving product initiatives to align with market demands. Prior to that, he held various positions at Equiniti KYC Solutions, including Director of Technology from 2016 to 2020 and Product Manager from 2014 to 2016, where he focused on technology solutions and product development.

International Experience

Robert gained international experience while working at the Embassy of the Netherlands in Santiago, Chile, as part of the Ministerie van Buitenlandse Zaken. He served in the Economics & Trade department for three months in 2010. This role provided him with insights into international relations and trade dynamics.

Educational Background

Robert Soetens studied at Maastricht University, where he earned a Bachelor of Arts in European Studies from 2006 to 2010. He continued his education at the same institution, obtaining a Master of Arts in European Studies with a focus on European International Politics from 2010 to 2011. His educational background has equipped him with a strong foundation in European political and economic systems.

Early Education

Robert completed his secondary education at Twents Carmel Lyceum, where he studied Economics and achieved the VWO diploma from 1998 to 2004. This early education laid the groundwork for his subsequent studies in European Studies and his career in product management and technology.

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